We understand pixel installation can be a little tricky, so we're here to help!
To start with IntentWave, please follow the steps below to install your pixel.
If you need extra guidance after this instruction, please don't hesitate to reach out to our team through [email protected]
What is a pixel?
A pixel is a small piece of code embedded in a website or email that collects data about user interactions. When someone visits a page with a pixel, it "fires" and sends specific information back to the pixel’s server. This data includes actions like page views, clicks, and even time spent on the page.
Pixels enable businesses to gather actionable data on user behavior, allowing for improved targeting, efficient advertising, optimized content, and enhanced user experiences, ultimately leading to better results for the business.
Where to find the pixel?
The Integration page will be the first page you see after registration. Please find the pixel code in the grey box on the right. Click [copy] to get the entire code.
If you're not the web builder and need to share the pixel code with someone else, we recommend you reading the instruction below.
How to share the code with your web developer?
If you want to send this code to your web developer, to avoid mistakes during the sharing process, you can download the site's tracking code by clicking on the [Share Link]. A txt file that contains the code will be automatically downloaded, and you can simply send this file to your web developer.
How you'll deploy the IntentWave pixel depends on where you built your website.
Situation 1
If you can directly access the web code, please paste your pixel before the </body>
Situation 2
If you built your website using a web builder or hosting platform, such as Wix or WordPress, please extend the toggles below to view the guidelines specific to your platform.
Wix
Go to Dashboard: Log in and access your site’s dashboard.
Go to Settings: In the left menu, click Settings.
Custom Code: Select Custom Code
Paste Pixel Code: Insert your pixel in the text box.
Choose Placement: Set it to the body section.
Publish Changes: Save, publish your site, and verify the pixel is active.
Open Editor: Access your site and click Edit Site.
Settings: Go to Settings in the editor.
Site History and Code Injection: Choose Site History & Tracking > Code Injection.
Add Pixel Code: Paste the pixel code into the Header or Footer section as required.
Save and Publish: Publish your changes and check the pixel’s functionality.
WooCommerce (Using WordPress)
Install Plugin: Go to Plugins > Add New in your WordPress dashboard and install Insert Headers and Footers.
Activate Plugin: Activate the plugin to access the insertion area.
Insert Code: Go to Settings > Insert Headers and Footers.
Paste Pixel Code: Add the consent banner pixel code in the Header or Footer area.
Save Changes: Save and verify the pixel functionality on your WooCommerce store.
Google Tag Manager
Google Tag Manager is a tool that lets you add and manage tracking tags on your website or app without needing to edit the code directly. It streamlines the process of updating tags for analytics, marketing, and other purposes, making it easier and faster to manage and track data.
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After the onboarding process is finished, we’ll have a Success Manager to keep in close contact with you to update any data performance and support you every step of the way. Please keep an eye in your inbox as we will share insightful update of your web performance : )
Again, thank you for starting this journey with us!
