⚙️Install the Pixel
We understand pixel installation can be a little tricky, so we're here to help!
To start with IntentWave, please follow the steps below to install your pixel.
If you need extra guidance after this instruction, please don't hesitate to reach out to our team through [email protected]
What is a pixel?
A pixel is a small piece of code embedded in a website or email that collects data about user interactions. When someone visits a page with a pixel, it "fires" and sends specific information back to the pixel’s server. This data includes actions like page views, clicks, and even time spent on the page.
Pixels enable businesses to gather actionable data on user behavior, allowing for improved targeting, efficient advertising, optimized content, and enhanced user experiences, ultimately leading to better results for the business.
Where to find the pixel?
The Integration page will be the first page you see after registration. Please find the pixel code in the grey box on the right. Click [copy] to get the entire code.

If you're not the web builder and need to share the pixel code with someone else, we recommend you reading the instruction below.
How do I install the pixel?
How you'll deploy the IntentWave pixel depends on where you built your website.
Situation 1
If you can directly access the web code, please paste your pixel before the </body>
Situation 2
If you built your website using a web builder or hosting platform, such as Wix or WordPress, please extend the toggles below to view the guidelines specific to your platform.
Next Steps
After the onboarding process is finished, we’ll have a Success Manager to keep in close contact with you to update any data performance and support you every step of the way. Please keep an eye in your inbox as we will share insightful update of your web performance : )
Again, thank you for starting this journey with us!
Have question? Contact [email protected]
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